In Person
Crucial Quad Roundtable
exclusively for
multinational leaders
Our forums are curated for the local leaders of global companies.
If this is you, we invite you to join us. Register your interest and we'll be in touch.
join your crucial quad
Four seats, one direction for 2027
Marketing owns the brand. Finance owns the cost base. People owns the talent plan. The CEO brings them together into one direction, and HQ is looking for a single, compelling case for where Australia goes next.
Last January, CEOs, CFOs and CPOs came together as the trusted triangle. This year we’re adding the CMO. Brand, customer and growth now sit at the centre of most strategy conversations, so the triangle becomes a quad.
The year ahead brings real opportunity for Australia. As multinationals look closely at where to invest, local leadership teams that arrive with an aligned, confident plan are the ones best placed to secure the investment, headcount and mandate to grow.
When these four seats are aligned, a multinational moves faster, backs the right bets and gives HQ one clear case for investment. When they’re not, priorities compete, effort gets duplicated and the budget conversation turns into a turf war.
This annual roundtable is your chance to step out of the day to day and spend time with peers who sit in exactly your chair. Over lunch, in a confidential room, you’ll compare approaches across brand, growth, people and finance, and work through the issues that sit between your functions with leaders facing the same HQ pressures.
learning outcomes
- One story for HQ: a shared way of framing brand, growth, people and finance, so your leadership team makes one case to global instead of four
- Where the friction sits: a clearer view of where these four functions usually pull against each other, and practical ways your peers are fixing it
- A stronger 2027 pitch: approaches others have tested for winning investment and headcount from a sceptical HQ, and for positioning Australia as a market worth backing
- Context for your plans: an economic update on the outlook for the year ahead, the opportunities opening up for Australia, and what they mean for your priorities
- A network that gets it: peers in your seat you can call the next time the quad pulls in different directions
Abundium Roundtables are intimate, in-person sessions for each of our role-based programs, including CEO, CFO, CPO and CMO. Connect with true peers, hear expert perspectives and go deeper on the issues that matter to multinational leaders in your world.
what you’ll take away
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Real-world perspectives from true peers who understand your role
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Crowdsourced solutions to the issues and opportunities you’re facing
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Trusted connections you can continue to lean on beyond the room
how to show up
Bring what’s on your mind. Share what you’re seeing, ask the questions you can’t always ask elsewhere and be generous with your own experience. This is where the value of true peers comes to life.